Tuesday, March 01, 2016

WHAT WE DON'T KNOW


Is Netflix the saviour or the enemy? Looking to make profit on the backs of tiny payouts to filmmakers, or growing the pie until we all thrive?

Have we figured out piracy by giving cheap, universal access to content? Or is there a new generation of connected youngsters emerging, who don't believe in paying for films?

Can cultivated audiences become partners from idea to completion?

Can 'Peak TV', Virtual Reality, Augmented Reality, Film, Games, Music, Literature, Theatre, Transmedia, and real life coexist? Or will they crowd each other out, causing a mass extinction of artists?

Will cinemas be around forever? Or do people really want to just watch at home?

Do societies, and therefore governments, even care about supporting the arts anymore?

Are the independent screen artists on a path to annihilation? Or at the beginning of their new cornucopia?

Are attention spans really dwindling?

Can screen artists find a way to use the new technologies to make production cheaper? Or will every film still be a boom versus bankrupt proposition?

Is it still only "who you know" that counts? Or can the talented, savvy outsider really break through?

Will diversity eventually reign in the screen arts? Or will self-interest prevail?

Can the screen arts ever become a value proposition? Or will they always be, in aggregate, a loss business?

Are a few, gigantic media corporations going to dominate the media ecosystem? Or will diverse voices still be heard?

Do audiences really want THIS much choice in entertainment?

Will the business models ever settle? Or has Moore's Law left us in a universe of constant technical disruption for the screen arts sector?

Can screen artists lead?

SO. MANY. UNKNOWNS.

The crevasse between confidence and uncertainty can often feel paralysing. An obvious reason to delay starting your project.

The truth, however, is not one of these questions has even the remotest correlation to your need to express an idea, through the power of story.

It's all just noise.

The real question, therefore, becomes...

...are you going to wait for this mountain of doubt to clear or are you going to forge ahead, discovering your own answers?

Fortune favours the brave.

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